Havenwood Event Center
Monday–Tuesday, March 30–31, 2026
Mark your calendars! The Monroe County Economic Development & Tourism Spring Conference is back March 30–31, 2026, at the beautiful Havenwood Event Center in Sparta, WI!
This two-day event will highlight businesses, keynote presentations, and in-depth sessions exploring the issues shaping communities across the region, including entrepreneurship, workforce culture, housing, economic development, tourism, and outdoor recreation.
While centered on Monroe County, the conference offers valuable insights and connections for leaders, businesses, and organizations across neighboring counties and cities looking to collaborate and share regional solutions.
It’s your chance to connect with regional leaders, innovators, and changemakers while gaining fresh insights into what’s driving growth across Monroe County and beyond.
Brand new this year! We’re excited to introduce Keynote Lunches as a new way to learn, connect, and recharge. Our tentative schedule will have sessions wrapping up by 3:30 PM on both days, making it easy to head home, pick up the kids, or get a jump on your week.
A full schedule will be released in early 2026, so stay tuned!
Follow the Monroe County Facebook page for updates and details on sponsorship opportunities.
Tickets
- 2-Day Ticket: $100 (Early Bird Ends March 2, 2026)
- Military/Veteran Ticket: $80 (Early Bird Ends March 2, 2026)
- Student: $50
Speaker Spotlight: Sylvia Burgos Toftness, President, Wisconsin Agricultural Tourism Association
Sylvia Burgos Toftness serves on the board of the Wisconsin Agricultural Tourism Association. She is a past board member of the…
Speaker Spotlight: Rebecca Giroux, Community and Economic Development Officer, WHEDA
Rebecca is the regional contact for 19 counties in Central and Southwest Wisconsin. As part of WHEDA’s CED team, Rebecca collaborates…
Presenters
More Presentors Coming Soon!

Cassie Mordini
Director
Wisconsin Office of Outdoor Recreation

Kahya Fox
Executive Director
Habitat for Humanity of the Greater La Crosse Region

Rebecca Giroux
Community and Economic Development Officer
WHEDA (Wisconsin Housing and Economic Development Authority)

Sylvia Burgos Toftness
President
Wisconsin Agricultural Tourism Association

Sheila Everhart
Executive Director
Wisconsin Agricultural Tourism Association

Sawyer Meisel
Regional Economist
Western Wisconsin at the Office of Economic Advisors

Chris Hardie
CEO
7 Rivers Alliance
Naming Sponsor
Platinum Sponsors
Gold Sponsors
Silver Sponsors
Terms/Conference Waiver
All persons attending the Monroe County Economic Development and Tourism Conference assume all risk incident to the event. You hereby release all event participants, Monroe County and their officers, directors, members, employees, representatives, and affiliates from all claims arising from the event, including claims of negligence of released parties.
Monroe County and its affiliates assume no liability and you hereby release Monroe County, sponsors and their respective affiliates and all event participants for loss or damage (including without limitation property damage, injury, illness, and death) by fire, theft, weather, communicable disease or otherwise to guests, personal property and vehicles while at the event.
Patrons grant Monroe County and designees the right to use their image and or likeness in any live or recorded video display or other transmission of reproduction of the event, including without limitation rights of publicity.















